Types of SEO is here to explain the difference between good and bad
search engine optimization (SEO) to those who are not familiar with it.
White Hat SEO :- White hat SEO, as the name suggests, is clean and wholesome, and the type of search engine optimization service most businesses would want for their website.
White hat SEO tactics, techniques, and strategies are those which adhere to guidelines set by the search engines, and involve no deception. White hat search engine optimization merely seeks to provide the most search engine friendly presentation of useful content which is inherently valuable and specifically designed for human consumption. Another important characteristic of white hat SEO is that it cannot generate great results for poor quality content.
Black Hat SEO :- Black hat SEO, as you may have already guessed (assuming you read the part about white hat SEO) is the evil brother. It is slick, talks a fast game, and can get you on the top ten list for a while, but your website, and ultimately you, may end up paying a very high price for letting the evil brother be your guide.
Black hat SEO, unlike its wholesome kin, uses tricks, schemes, and games to circumvent the algorithmic barriers set up by the search engines to prevent bad content from gaining high rankings in the search engine result pages (SERPs).
Black hat SEO is not to be mistaken for plain bad search engine optimization which is the result of either lack of knowledge or cutting corners.
Bad SEO :-
Bad SEO is not necessarily black hat; however, it can be just as damaging to your website in the long run. Bad search engine optimization is usually the result of taking shortcuts and picking services based only on price. Here are some signs to help you find figure out if you are having bad SEO done (or about to be done) to your website:
Source : - http://www.typesofseo.com/
White Hat SEO :- White hat SEO, as the name suggests, is clean and wholesome, and the type of search engine optimization service most businesses would want for their website.
White hat SEO tactics, techniques, and strategies are those which adhere to guidelines set by the search engines, and involve no deception. White hat search engine optimization merely seeks to provide the most search engine friendly presentation of useful content which is inherently valuable and specifically designed for human consumption. Another important characteristic of white hat SEO is that it cannot generate great results for poor quality content.
Black Hat SEO :- Black hat SEO, as you may have already guessed (assuming you read the part about white hat SEO) is the evil brother. It is slick, talks a fast game, and can get you on the top ten list for a while, but your website, and ultimately you, may end up paying a very high price for letting the evil brother be your guide.
Black hat SEO, unlike its wholesome kin, uses tricks, schemes, and games to circumvent the algorithmic barriers set up by the search engines to prevent bad content from gaining high rankings in the search engine result pages (SERPs).
Black hat SEO is not to be mistaken for plain bad search engine optimization which is the result of either lack of knowledge or cutting corners.
Bad SEO :-
Bad SEO is not necessarily black hat; however, it can be just as damaging to your website in the long run. Bad search engine optimization is usually the result of taking shortcuts and picking services based only on price. Here are some signs to help you find figure out if you are having bad SEO done (or about to be done) to your website:
- The SEO (search engine optimizer) guarantees top ten results in search engines
- The SEO promises hundreds of new links for your website each month
- The SEO promises dozens of new articles for your site per month (at an unusually low price)--this usually means they are being written in developing countries where the writers’ native language is not English)
- Your website is being optimized for over 100 keywords but is only comprised of six pages (that you know of)
- The SEO promises to submit your website to the search engines on a monthly basis so that your pages will not get de-indexed
- You are told that the content of your website will be rewritten with the ‘optimal’ keyword density in mind.
- You are offered 300 ‘spun’ versions of the same article for publication across the web
- You are promised the optimization of the (all important) keyword meta tag for all of your web pages
- You are offered three full-time link development technicians for $1000 (or pick your own ridiculously low dollar-amount) per month
Source : - http://www.typesofseo.com/
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